The Best Worst Holiday Gifts: The Zapi Toothbrush Sanitizer
21 Days Till Christmas
Reader, I was feeling discouraged. I perused the Frontgate catalog: no ridiculous gifts. I checked out L.L. Bean: nothing non-essential for a self-sufficient, dog-loving, fashion-averse New Englander (none of which I am — but a girl can dream).
I’d just about given up when I just finished reading a back issue of the New York Times Sunday Magazine, and bingo! I fell across an ad for a Violight Zapi Toothbrush Sanitizer.
What? You don’t own a toothbrush sanitizer???? Oh. My. God. I can’t believe you’ve gone all these years without the ninjas. No, wait: I can’t believe you’ve survived with all those nasty dirty ickies on your toothbrush. You should be dead by now.
Here’s the ad copy from the Times:
A Spa For Your Toothbrush. Give the gift of health this holiday season. Violight’s Zapi Toothbrush Sanitzers keep your toothbrush germ free. UV light eliminates 99% of strep, staph, e.coli, salmonella, listeria, and even H1N1.
Wait — woah. H1N1? Presumably, if you’ve got swine flu on your toothbrush, it’s because . . . you’ve got swine flu. When did toothbrushes become communal property? Unless you’ve got a full-body sanitizer, zapping your toothbrush with UV rays won’t accomplish much. As for the other stuff, here’s my advice: don’t store your toothbrush in the toilet.
You’re welcome.
I applaud personal hygiene. And I’m all over the Purell thing. What’s more, having contracted the chicken pox at the age of 28, when I not only didn’t have children, I didn’t even know any children, I appreciate that supermarkets supply antibiotic wipes so you don’t pick up stray viruses from the carts. But unless you’ve got some recurring oral infections, sanitizing your toothbrush seems a little silly.
Also, what kind of a gift is this? “The family couldn’t help noticing your breath issues (though we’ve tried). Here’s to a sweet smelling 2012!”
Then again, while I have neither the time nor the inclination to validate Violight’s claims (hey, I’m a novelist, not a journalist), others have given it a big thumbs up. According to the Violight website, esteemed medical professionals including Oprah and — wait for it – Rachel Ray!!!! have endorsed this product. So you can make the call for yourself.
As for me, if I’m looking for a way to keep my toothbrush clean — or at least cleanish — I’ll opt for something like this:
More Best Worst Holiday Gifts:
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| Print article | This entry was posted by Carol on December 5, 2011 at 6:21 am, and is filed under Blog. Follow any responses to this post through RSS 2.0. You can skip to the end and leave a response. Pinging is currently not allowed. |













about 1 year ago
But what if you are color blind?
about 1 year ago
Hi Carol,
For sure our sanitizers aren’t for everyone…but we always love an honest opinion. And we love knowing our ads get noticed, for better or worse!
Air drying is certainly an option, but have a look at this Mythbusters clip: http://goo.gl/wNwVh
We are always grateful when we win awards, even though we never received one quite like this.
.
Happy Holidays!
Jonathan
Violight Inc.
about 1 year ago
Jonathan:
1. I like your attitude
2. There’s no such thing as bad publicity (unless they’re low Amazon reviews)
3. Your product has great Amazon reviews
4. Okay, I’ll admit that I’m just the tiniest bit in love with the ninja
Best wishes for a happy and profitable holiday!
Carol